At Saltzberg Consulting we have the privilege of working with wonderful nonprofits that are making a positive difference.
Not only are they doing good work, they’re also excellent examples of how to start, grow, and manage viable organizations. In “The Wisdom of Experience” series, we’ve invited nonprofit leaders to share some of their experience and insights, with the hope that their hard-won wisdom will benefit others in the sector.
Nonprofit Leader: David Slomkowski
Organization: Athletes Serving Athletes
Role: Founder and Executive Director
Saltzberg Consulting (SC): David, what was your motivation for starting ASA?
David: I got involved with organized sports very young and played on teams until well after college. It was such a tremendous source of benefit in my life. As I got older and busier I gave up playing. At some point, I noticed that I was out of shape and starting to have aches and pains. I was also having pain in other areas of my life and feeling pretty low. One day I read an article about the Hoyts, a father and son racing team in Massachusetts. The son is confined to a wheelchair, and the father took up running, so they could do something special together.
I was so moved by their story that I literally started weeping. I also felt like this was something I was born to do. That was the spark for ASA.
SC: So, you decided to start your own nonprofit?
David: Not yet. A friend suggested that I take my idea to the William S. Baer School, a public school in Baltimore that serves children with multiple disabilities. I showed them a video of the Hoyts and they said, “We’ve got 200 kids, when do you want to start?”
My first race was with a Baer student named James Banks who also used a wheelchair. We did a 5K together and he loved it! I got a special running chair for James to sit in while I pushed. I found our first marathon particularly moving, because here was this young man who so little mobility racing alongside Olympic-caliber athletes. It was an experience that I wanted to share with even more kids.
SC: How did you go from volunteering at the Baer School to running your own nonprofit?
DAVID: It was about a year and a half from that first spark to buying, The Idiots Guide to Starting a Nonprofit. By then it felt like a choiceless situation. I knew I needed to do this for myself, and there was a real need for it.
SC: Money is always a big issue for nonprofits, especially at the beginning. How did you finance your start-up?
DAVID: I was so committed to making ASA work, that I sold a lot of my belongings, moved to a much smaller place, and organized my life so I could go two years without a paycheck.
SC: That’s remarkable. How did you know it would work out?
DAVID: I didn’t! But I had some advantages going in. I grew up in an entrepreneurial household, have a degree in business, and I’d started a for-profit business and run it for many years.
SC: ASA is certainly a success story. You’ve grown from nothing to an annual budget of close to half a million dollars. What advice do you have for someone who wants to start a nonprofit?
DAVID: I get asked that question a lot. What I say to people is this, “Write down your mission, vision, and values, then come talk to me.” Most of them don’t come back.
If they do come back, I tell them that they needto be dedicated to the practice of goal setting – weekly goals, monthly goals, yearly goals, etc. And they need to be consistent. Passion is important, but without goals and consistency, it probably won’t work out.
One reason ASA has thrived is that people really benefit from the program. Every year we serve well over 100 youth and adults with little or no mobility and have close to 800 volunteers working with us. Because we’re a big presence at over 100 mainstream races a year, we’re very visible. In the beginning, it was hard to get people involved. But we kept showing up again and again and again. Now people see us at races and want to help.
Fiscal discipline has also been a big part of our success. We’ve always spent less than we bring in. We adhere to basic accounting principles and have never taken on debt.
SC: David, thank you so much for you time. Do you have any final words of wisdom to share?
DAVID: I want to be honest and say that starting a nonprofit is hard and many fail. It can be done, but there has be a genuine need and real passion driving it.
The photo above is of David Slomkowski and his long-time racing partner James Banks. The man in the reflection is Patrick Crouse, who was the principal of the William S. Baer School and a huge, early supporter of ASA. The photo below is of David and James after they finished the 2017 Boulder Iron Man Triathlon.